Edition 39, Human Resources

The Transformational Leader: Promoter of Change

By: Doctor Gloria

In 1984, Noel Tichy and David Ulrich declared that to revitalize the US economy, the national agenda would have to include the creation of a new style of leadership: one that would no longer lead companies by the traditional paths, but which could transform them so that they could reinvent themselves. This new style was called transformational leadership.

Tichy and Ulrich’s statement 25 years ago is today highly relevant to today’s Mexico. Many of our political, social and business institutions need to be renewed by transformational leaders who can propose a new vision and are able to mobilize all the participants. Only if we reinvent our organizations can we make our economy grow and pull our country out of the rut into which it seems to be catch in a loop..

This article analyzes the characteristics of transformational leadership, its differences with other styles of leadership and its relationship with emotional intelligence, so readers can discover the abilities and skills they need to strengthen in order to bring about change in their organizations.

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Edition 39, Marketing, Human Resources

Corporate Social Business Value

By: Carlos Amtmann

“Therefore every scribe which is instructed unto the kingdom of heaven is like unto a man that is an householder, which brings forth out of his treasure things new and old”

Matthew 13, 52

I. Background

When Mexico legislated labor conditions in the Mexican Constitution of 1857, the nation introduced the right to freely choose a trade or profession, the obligation to remunerate, banned child work at an early age and stated a commitment “to pass laws improving working conditions and rewarding those who excel in science and arts”.

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Edition 39, Human Resources

Competitive Intelligence in Businesses

By: Agustín Castañeda
Director of Competitive Intelligence Master Research
acastaneda@masterresearch.com.mx 

In a highly competitive business environment, where companies of different sizes and sectors participate standing out is winning half the battle to gain new clients, maintain the current ones, and of course, acquire greater market share.

Companies seek to develop sustainable competitive advantages representing a plus in their clients and consumer’s eyes whether in the product they purchase or in the service they receive. Technological developments and the expansion of global commerce have caused the business environment to evolve more quickly causing executives to not only trust in their instinct or intuition when making strategic decisions for their business. Nowadays, a wrong decision can potentially cause a company to pull out of the market.

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