Accounting, Edición 57

Certification in the Prevention of Operations with Resources of Illicit Origin and Financing of Terrorism

By Annapaola Llanas,
Instituto Tecnológico Autónomo de México

On May 12, 2015, the guidelines for those who want to be certified in the prevention of operations with resources of illicit origin and financing of terrorism were published in the Federal Official Gazette. The aim of this new certification is to demonstrate that in the country there are those who have the appropriate expertise in the area of “Prevention of Money Laundering and Financing of Terrorism.”

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Entrepreneurship, Edición 57

Mexico Aerospace… How High Can It Fly?

By: Rebeca Marichalar,
Instituto Tecnológico Autónomo de México

Until recently, it was widely believed that heading up industries with a high level of technical sophistication was complicated for lesser-developed economies. However, in recent years, companies from emerging economies have begun to gain ground on the multinationals of the traditional powers.

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Edición 57, Marketing

Internal Branding: Developing Brand Ambassadors

By: Enrique Murillo

Instituto Tecnológico Autónomo de México

Internal Branding is an aspect of brand management that is particularly important for service companies. It may be defined as the transfer of knowledge and passion for the corporate brand from the leaders to all levels of the organization.

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