In recent decades, there has been a growing concern in the national and international business world over activities that may cause pollution, global warming, greenhouse gas emissions and exhaustion of renewable energy sources. These concerns have had an increasing impact on business strategies and models, incorporating new variables into their design or redesign (planning, mission, vision, values, organizational culture, sustainable development, etc.) and in their execution (quality systems, waste and emissions management, product and production technologies, recycling, facilities, logistics, energy generation and consumption, etc.), all according to the relatively new notion of the “sustainable company.” Many times, however, there is no clear idea of what “sustainability” means, its purposes, or the reasons for a company to adopt it.
The Sustainable Company: Obligation, Conviction, or Good for Business?
In recent decades, there has been a growing concern in the national and international business world over activities that may cause pollution, global warming, greenhouse gas emissions and exhaustion of renewable energy sources. These concerns have had an increasing impact on business strategies and models, incorporating new variables into their design or redesign (planning, mission, vision, values, organizational culture, sustainable development, etc.) and in their execution (quality systems, waste and emissions management, product and production technologies, recycling, facilities, logistics, energy generation and consumption, etc.), all according to the relatively new notion of the “sustainable company.” Many times, however, there is no clear idea of what “sustainability” means, its purposes, or the reasons for a company to adopt it.
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